Guide · Real estate

WhatsApp CRM for real estate

Property buyers take weeks to decide and talk to several builders. The team that follows up fastest and most consistently on WhatsApp wins the site visit.

Updated 2 November 2026 · By the ChatWaba team

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Real estate teams use the WhatsApp Business API to reply to every property enquiry from one verified number, track leads from ad to site visit to booking, send brochures and price sheets instantly, and follow up automatically. ChatWaba includes all of this for ₹600/month or ₹5,000/year + GST, with Meta’s message charges at zero markup.

Common problems in real estate sales

  • Leads from Meta ads, 99acres or MagicBricks are scattered across sales reps' phones
  • Site-visit follow-ups depend on each rep's memory
  • Brochures, price lists and location pins are sent manually every time
  • Management can't see which project or ad produces bookings

How ChatWaba helps

  • Shared inbox: all property enquiries on one verified number, assigned to reps
  • Pipeline: enquiry → qualified → site visit scheduled → visited → negotiation → booked
  • Instant brochure: auto-reply with the project brochure, price sheet and location when a lead messages
  • Site-visit reminders: automatic reminders the day before and on the morning of the visit
  • Project broadcasts: launch offers, possession updates and festive schemes to your buyer list

What it costs

One plan, every feature: ₹600/month or ₹5,000/year + 18% GST. Your whole team works on one verified number. WhatsApp message charges billed at Meta’s own rate with zero markup. No free trial; book a demo and we set it up with you. See pricing.

Frequently asked questions

Which is the best WhatsApp CRM for real estate in India?

Look for lead tracking from ads, a shared inbox, auto-sent brochures and site-visit reminders. ChatWaba includes them all in one plan at ₹600/month or ₹5,000/year + GST.

Can I send property brochures automatically on WhatsApp?

Yes. ChatWaba can auto-reply to a new enquiry with your brochure, price sheet and location using the official WhatsApp API.

Continue exploring

Turn property enquiries into site visits.

One plan with everything included: ₹600 a month or ₹5,000 a year (+18% GST). Meta’s message charges at Meta’s own rate, with zero markup.

Book a free demoStart now →